https://www.saicheekireddy.com/blog daily 0.75 2025-10-27 https://www.saicheekireddy.com/blog/designthinkinginlearningdesign-tsra6 monthly 0.5 2025-10-22 https://www.saicheekireddy.com/blog/designthinkinginlearningdesign monthly 0.5 2025-10-22 https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/9040bc9d-7174-4faa-aef7-3f254eedd95e/enterprise-design-thinking-practitioner.1.webp Blog - How Design Thinking Improves Customer Education, Sales Enablement, and L&D - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.saicheekireddy.com/blog/category/Insights monthly 0.5 https://www.saicheekireddy.com/blog/category/Resource monthly 0.5 https://www.saicheekireddy.com/blog/tag/certification monthly 0.5 https://www.saicheekireddy.com/blog/tag/playbook monthly 0.5 https://www.saicheekireddy.com/case-studies daily 0.75 2026-08-13 https://www.saicheekireddy.com/case-studies/building-certification-around-what-people-actually-needed-to-know monthly 0.5 2026-08-13 https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/105831e4-dfc2-4dbb-9be1-700c2dbb6938/ActiveCampaign+sai+cheekireddy+1.png Case Studies - Building certification around what people actually needed to know - Make it stand out Behind the scenes at ActiveCampaign, from Study Hall production to building learning experiences with the team. https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/83bad885-2889-4196-874a-7b5716050782/FEG.png Case Studies - Building certification around what people actually needed to know - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/5f5901d5-8d0a-48ad-8572-13b7a4d2f907/Screenshot+2026-08-13+at+5.51.23%E2%80%AFpm.png Case Studies - Building certification around what people actually needed to know - Make it stand out The partner learning experience brought certification, product education, and agency resources into one place. https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/9557bb7a-7137-4c37-9d7d-c20778f3d9b4/ActiveCampaign+sai+cheekireddy+2.png Case Studies - Building certification around what people actually needed to know - Make it stand out One of the certification experiences I helped build, designed around the level of product knowledge someone actually needed for their role. https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/e2253c7b-fd06-4c84-8367-4683d3174b6b/ActiveCampaign+sai+cheekireddy.png Case Studies - Building certification around what people actually needed to know - Make it stand out Study Hall workbook I designed to turn live product education into something learners could follow, use, and reference later. https://www.saicheekireddy.com/case-studies/scaling-shipbobs-customer-experience-before-ai monthly 0.5 2026-08-13 https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/d4e703df-deb7-475a-8a03-94563e6ce430/sai+cheekireddy+site+image+case+study+shipbob.png Case Studies - Scaling ShipBob’s customer experience before AI - Make it stand out Early days at ShipBob, when I was still in sales and starting to learn the business beyond my own role. https://images.squarespace-cdn.com/content/v1/68f92868d23c7d64138ba4e6/01ad62ba-d30b-4495-9d99-12ca464fc7ad/Screenshot+2026-08-13+at+4.30.54%E2%80%AFpm.png Case Studies - Scaling ShipBob’s customer experience before AI - Make it stand out My version of early outbound. 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