Experience
Sai Cheekireddy
Product adoption and customer education professional with 8+ years across SaaS sales, onboarding, enablement, and self-service growth. I build systems that make complex products easier to learn, use, and adopt through education, product experience, data, and thoughtful AI automation.
Experience
Founder & Product Adoption Consultant
Jan 2025 – PresentSai Cheekireddy Consulting · Chicago, IL · Hybrid
- Advise 5 SaaS companies across product adoption, customer education, enablement, and self-service, partnering across Product, Growth, Customer Success, and GTM.
- Design in-app onboarding, Pendo experiences, and self-service education that cut time spent on repetitive support tasks by 50%+ through better guidance and automation.
- Develop learning programs for hundreds of learners, implementing Canvas and later migrating to Mindtickle as program needs matured; use AI and automation to accelerate content, analysis, and GTM workflows.
Learning Experience Designer / Sales Enablement
Dec 2023 – Dec 2024Tegus / AlphaSense · Chicago, IL · Hybrid
- Built Tegus’s GTM learning infrastructure from the ground up, implementing and administering Highspot for 100+ GTM employees across onboarding, learning paths, content, permissions, and reporting.
- Reduced new-hire ramp from ~90 days to as little as 45 days through self-paced learning, live training, office hours, and 1:1 coaching.
- Led enablement through Tegus’s acquisition by AlphaSense, updating playbooks, objection handling, sales resources, and 50+ learning assets as the product, positioning, and sales motion evolved.
Senior Customer Education Specialist | Customer Education Specialist
May 2022 – Nov 2023ActiveCampaign · Chicago, IL · On-site
- Designed self-service onboarding and product education for a SaaS platform serving 100,000+ customers, spanning in-app guidance, videos, live learning, and digital resources.
- Scaled employee, customer, and partner certification programs reaching thousands of learners, creating assessments, interactive workbooks, learning content, and recurring study halls across the country.
- Analyzed learner behavior, feedback, and cross-functional insights from Product, Sales, Support, and Customer Success to improve education and help customers and partners adopt, sell, and support the product more effectively.
Customer Onboarding Manager, Growth Team | Senior BDR & Sales Enablement Lead | BDR
Nov 2017 – May 2022ShipBob · Chicago, IL · Hybrid
- Progressed from Sales into Enablement and Growth after consistently achieving 110%+ of quota, using firsthand customer insights to help build ShipBob’s first scalable self-service onboarding motion.
- Designed onboarding and lifecycle experiences across Pendo, Intercom, email, live education, and self-service resources, reducing reliance on high-touch Sales and Support as the Growth motion scaled.
- Grew self-service to 30%+ of sales revenue by using customer behavior and support data to improve activation, automate repeatable experiences, and enable Sales to focus further upmarket.
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Same experience, told two ways. Pick the one closest to the role you’re hiring for and I’ll email it to you.
Resume
Customer education & product adoption
For customer education, product adoption, onboarding, academy and certification roles.
Resume
Enablement & learning
For sales and GTM enablement, learning and development, and learning experience design roles.
Request either one with your company email and I’ll send it over personally, usually within a day.